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Jill  M.  Pietrini

Jill M. Pietrini

Partner
Intellectual Property
jpietrini@manatt.com

  • Los Angeles
    Direct: 310.312.4325
    General: 310.312.4000
    Fax: 310.312.4224

Professional Experience

 

Ms. Pietrini is co-chair of Manatt’s firm-wide Intellectual Property & Internet practice group.  Her practice encompasses the full breadth of intellectual property law, with focus on:

  • Patent, trademark, dilution, trade name, trade dress, copyright, right of publicity infringement, and unfair competition litigation and appellate practice;

  • Registration and maintenance of trademarks before the United States Patent and Trademark Office and copyrights before the United States Copyright Office;

  • Prosecution and defense of more than 350 Trademark Trial and Appeal proceedings in the U.S. and opposition and invalidation proceedings outside the U.S.;

  • International registration of trademarks;

  • Registration and enforcement of internet domain names, including ICANN arbitrations;

  • Procurement and negotiation of licenses and intellectual property transfer and securitization agreements;

  • Management of 5,500+ portfolio and trademarks; and

  • Strategic counseling in the intellectual property area.

Ms. Pietrini is a sought after lecturer on intellectual property law and expert source for the media, including major print publications and national broadcast outlets, and has testified as an expert witness on trademark law. A powerhouse litigator, portfolio manager and trademark attorney, she would appear on any short-list of the top intellectual property lawyers in the state.  The cutting edge nature and impact of Ms. Pietrini’s work crosses many industries for a diverse client roster that includes Mattel, CafePress.com, Gwen Stefani, Will Smith, LL Cool J, Steely Dan, and Metallica.


Education

 

Santa Clara University School of Law, J.D., 1988.

University of California, Berkeley, B.A., 1983.


Representative Matters

Cases, with Ms. Pietrini as lead counsel, that have been the subject of reported decisions include:

Super Duper, Inc. v. Mattel, Inc., 2009 U.S. Dist. LEXIS 29356 (March 31, 2009) (attorneys' fee award in Lanham Act of more than $2.6 million)
 
Super Duper, Inc. v. Mattel, Inc., 92 U.S.P.Q.2d 1119 (D.S.C. 2009) (award of increased profits under 15 U.S.C. Section 1117(a))
 
Super Duper, Inc. v. Mattel, Inc., 2009 U.S. Dist. LEXIS 28270 (March 31, 2009) (Denial of plaintiff's motion for judgment as a matter of law)
 
Super Duper, Inc. v. Mattel, Inc., 2009 U.S. Dist. LEXIS 28421 (March 31, 2009) (Entry of amended judgment and permanent injunction)
 

Jada Toys, Inc. v. Mattel, Inc., 496 F. 3d 974 (9th Cir. 2007), amended, 518 F.3d 628 (9th Cir. 2008).

Mattel, Inc. v. Steven Scott, 2006 WL 3472709 (TTAB 2006).

Mattel, Inc. v. Funline Merchandise Co., 81 U.S.P.Q.2d. 1372 (TTAB 2006).

In re Silver Cinemas Acquisition Co., dba Landmark Theatres, 2006 TTAB LEXIS 425 (TTAB 2006).

In re Fusion UV Systems, Inc., 2005 TTAB LEXIS 24 (TTAB 2005).

Mattel, Inc. v. 99 Cents Only Stores, 2003 U.S. App. Lexis 22996 (9th Cir. 2003).

Custom Computer Services, Inc. v. Paychex Properties, Inc., 337 F. 3d 1334 (Fed. Cir. 2003).

Echo Drain v. Jason Newsted, 307 F.Supp.2d 1116, 68 U.S.P.Q.2d 1203 (C.D. Cal. 2003).

In re Parham, 2003 TTAB LEXIS 252 (TTAB 2003).

Mattel, Inc. v. Todd Mount, 2003 TTAB LEXIS 257 (TTAB 2003).

In re Maria Elena Velasco, 2002 TTAB LEXIS 549 (TTAB 2002).

Mighty Fine v. Draper, 2002 TTAB LEXIS 484 (TTAB 2002).

Muir v. Infectitious Records, 2002 TTAB LEXIS 476 (TTAB 2002).

Together Again Video Productions, Inc. v. Cambridge House, Ltd., 2002 TTAB LEXIS 567 (TTAB 2002).

In re William J. Hardie, 2002 TTAB LEXIS 119 (TTAB 2002).

In re HII, Inc., 2001 TTAB LEXIS 774 (TTAB 2001).

In re IntraGroup, Inc., 2001 TTAB LEXIS 260 (TTAB 2001).

Crusaders Productions, Inc. v. Henderson, 2000 U.S. App. LEXIS 26002 (9th Cir. 2000).

Lucent Technology v. Johnson, 56 U.S.P.Q.2d 1637 (C.D. Cal. 2000).

Gianni Sport v. Metallica, 2000 U.S. Dist. LEXIS 17339 (S.D.N.Y. 2000).

Solutech, Inc. v. Solutech Consulting Services, 153 F.Supp.2d 1082 (E.D. Mo. 2000).

In re Janis Ian, 1999 TTAB LEXIS 553 (TTAB 1999).

In re Onyx Acceptance Corporation, 1999 TTAB LEXIS 644 (TTAB 1999).

In re ERA Productions, USA Corp., 1998 TTAB LEXIS 69 (TTAB 1998).

Magnesystems, Inc. v. Nikken, Inc., 933 F. Supp. 944 (C.D. Cal. 1996).

Stairmaster Sports/Medical Prods. v. Pacific Fitness, 916 F. Supp. 1049 (W.D. Wash. 1995), aff’d., 78 F.3d 602 (Fed. Cir. 1996).

Phillips USA, Inc. v. Allflex USA, Inc., 869 F. Supp. 842 (D. Kan. 1994), 878 F. Supp. 175 (D. Kan. 1995), aff’d., 77 F.3d 493 (10th Cir. 1996).

Magnesystems, Inc. v. Nikken, Inc., 34 U.S.P.Q.2d 1112 (C.D. Cal. 1994), aff’d., 36 F.3d 1114 (Fed. Cir. 1994).


Memberships & Activities

 

Admitted to practice before the United States District Courts, Central, Eastern, Southern and Northern Districts of California; the Districts of Colorado, Kansas, Massachusetts, and Utah; and the United States Court of Appeals for the Federal Circuit, Ninth Circuit and Tenth Circuit. Admitted to practice in Massachusetts and California.

Member, California Bar Association.

Member, Massachusetts Bar Association.

Member, International Trademark Association.


Honors & Awards

 

Named one of California’s Top Women Litigators by the Daily Journal, 2010. 

Named one of the 25 Top Portfolio Managers, Prosecutors and License Specialists in California by the Daily Journal, 2010. 

Named one of California’s Top 10 Trademark Lawyers by the Daily Journal, 2008.

Listed in “Who’s Who in Law,” Los Angeles Business Journal, 2007.

Named as a “Super Lawyer” for Intellectual Property law by Law & Politics for the years 2004 to 2007.

Nathan Burkan Memorial Copyright Competition.

Emery Law Scholarship.


Publications

 

Co-Author, "Exporting U.S. Trademark Law: A Tale of Two Circuits," New Matter, Vol. 20, Number 1, Winter 1995.

"Trademark Basics," California Apparel News, 1997.