Newsletters

07.13.23

FTC’s Revised Endorsement Guides Upend Gender Stereotypes

Less than two weeks ago, the Federal Trade Commission (FTC or Commission) issued its long-awaited update to its Guides Concerning the Use of Endorsements and Testimonials in Advertising (the Guides). Much ink has already been spilled on the implications of the revised Guides for the social media ...


07.13.23

FTC’s Proposed New Rule Prohibiting Fake Reviews and Testimonials

The Federal Trade Commission (FTC or Commission) has proposed a trade regulation rule to prohibit marketers from using deceptive practices in their product reviews and testimonials.


06.30.23

National Advertising Review Board Recommends That JBS Discontinue Net Zero Claims

The National Advertising Review Board (NARB), the appellate advertising body of BBB National Programs, has recommended that JBS USA Holdings, Inc., discontinue claims regarding its goal of achieving net zero emissions by 2040.


06.26.23

FTC Regulation Tracker—June

The big regulation news out of the FTC this month is a Notice of Proposed Rulemaking that would amend the Commission’s Health Breach Notification Rule.


06.01.23

Regulation of AI Systems is Already Here – Look to Data Protection Laws

As the scramble continues to reckon with the rapid advancement of generative artificial intelligence models like ChatGPT, Bard, DALL-E, and Midjourney, and the promise of other AI and machine learning systems (for simplicity, “AI systems”) to come, legal and business professionals ...


05.23.23

FTC Regulation Tracker—May

We have compiled the below chart of FTC proposed rulemakings and guidance relating to consumer protection currently making their way through the administrative process.


05.11.23

Guidelines for Creating Ads Using AI

Generative artificial intelligence (AI) can be a powerful tool to create and enhance advertising campaigns, but it is important to ensure that the ads are legally compliant.


04.28.23

AI Has Captured the Attention of the U.S. Public—and Federal Enforcers

Four federal agencies issued a unique Joint Statement this week on enforcement priorities related to “automated systems,” including artificial intelligence. 


04.17.23

FTC Regulation Tracker—April

We have compiled the below chart of FTC proposed rulemakings and guidance relating to consumer protection currently making their way through the administrative process.


04.14.23

Axon v. FTC: Now the Fun Begins

In today’s Axon decision, the Supreme Court concluded that a litigant may directly challenge the constitutionality of the structure of the Federal Trade Commission and the Securities and Exchange Commission in federal court without first lumbering through the administrative process.