08.26.19
Most health insurers and providers assume that their personal health information (PHI) is exempt, since they are covered by HIPAA.
The relatively high expense of the U.S. healthcare system compared to other nations is well known and documented.
In July 2019, Judge Gilliam of the Northern District of California issued an order interpreting the different avenues a plaintiff may pursue in bringing a parity claim—a decision that may be consequential to health plans and health insurance companies that issue plans governed by the Employee ...
The promotional review process requires a critical balance between ensuring materials achieve business goals and complying with regulatory constraints.
The Mental Health Parity and Addiction Equity Act (MHPAEA) requires health plans to provide equal levels of treatment for mental health conditions and substance use disorders (SUDs) as they do for physical illnesses.
Opportunities to sponsor events and partner with other brands can be powerful tools for building awareness, expanding reach, and offering fresh content and experiences that capture new audiences and re-engage existing ones.
07.22.19
On June 24, 2019, President Donald Trump issued an “Executive Order on Improving Price and Quality Transparency in American Healthcare to Put Patients First.”
The pediatric channel provides a unique opportunity to reach parents and their children during the first three years of life.
Any time a company is engaged in content marketing—whether it is creating content itself or acting through influencers—it is important to be cognizant of intellectual property (IP) issues.
On July 9, Judge Amit P. Mehta of the U.S. District Court, District of Columbia vacated an administration final rule that would have required drug manufacturers to disclose wholesale acquisition prices in their television broadcast advertising.