• 08.09.18

    NAD Weighs In on ‘Best’ Claims

    Be careful about making claims that a product is the “best,” the National Advertising Division (NAD) cautioned in a new decision, recommending that Mahindra USA discontinue claims that it offered the industry’s “best” warranty and “best” in loader lift ...

  • 08.09.18

    W3C Finalizes Updates to Accessibility Guidance

    Advertisers, take note—the World Wide Web Consortium (W3C) has updated its Web Content Accessibility Guidelines in a new publication, WCAG 2.1.

  • 08.09.18

    Sixth Circuit Drives Movie Trailer Suit to Dismissal

    The U.S. Court of Appeals for the Sixth Circuit refused to allow a moviegoer to hold the distributor of a motion picture liable for false advertising based on a trailer that the plaintiff claimed contained anti-Semitic messaging.

  • 08.02.18

    FTC Asks Lawmakers for Additional Authority

    The newly filled Federal Trade Commission testified before Congress recently, with Chairman Joseph Simons calling for more agency power to provide additional consumer privacy protections.

  • 08.02.18

    Allergy Claims Cause NAD to React With Recommendation to Discontinue

    Claims for an allergy medication should be discontinued because they lack the necessary support, the National Advertising Division recently recommended, despite seemingly contrary findings in prior decisions that considered some of the studies at issue.

  • 08.02.18

    Appellate Courts Pass on Embedded Link, Publicity Rights Cases

    In appellate news, the U.S. Court of Appeals for the Second Circuit declined to consider a high-profile copyright case involving embedded links while the California Supreme Court passed on actress Olivia de Havilland’s publicity rights challenge to an FX television show.

  • 08.02.18

    Take Two: ANA Updates Transparency Template

    Two years after releasing a report on media transparency accompanied by a services agreement template, the Association of National Advertisers provided an update with version 2.0.

  • 07.26.18

    Bedding Company Files Trademark Suit Against Amazon

    Amazon infringed on Comphy’s trademark by posting results for “inferior third-party sheets” when consumers searched for terms like “comph” and “comphy” on the Amazon site, according to a new Illinois federal court complaint.

  • 07.26.18

    CARU Has a Song of Modification for Karaoke App

    A karaoke app should modify its privacy practices to achieve compliance with the Children’s Online Privacy Protection Act (COPPA) and the Children’s Advertising Review Unit’s (CARU) guidelines, the self-regulatory body has recommended.

  • 07.26.18

    New York Court Gets Fresh With Juicemaker

    A New York federal court judge narrowed the scope of a consumer class action brought against Whole Foods and Freshbev over a line of juices marketed as “fresh.”

manatt-black

ATTORNEY ADVERTISING

pursuant to New York DR 2-101(f)

© 2022 Manatt, Phelps & Phillips, LLP.

All rights reserved