08.20.19
In a big win for Gatorade, the U.S. Court of Appeals for the Seventh Circuit affirmed that the company’s use of the phrase “The Sports Fuel Company” was not a trademark violation.
08.13.19
Weighed down by the advertiser’s performance claims, the National Advertising Division (NAD) recommended that Weighting Comforts modify or discontinue the express claims for its weighted blankets.
A New Jersey appellate panel reversed dismissal of a false advertising suit challenging claims for a homeopathic flu medicine, allowing the suit to move forward.
The makers of three types of head impact sensors survived a Federal Trade Commission (FTC) review into advertising claims for their products, with the agency closing out its investigation without taking action.
To settle a false advertising class action over its “healthy” claims for coconut oil, Nature’s Way has agreed to a $1.85 million settlement deal.
08.06.19
The U.S. Marine Corps (USMC) recently issued a cease-and-desist letter to Rep. Duncan Hunter (R-Calif.) requesting that the congressman stop using its trademarks in his campaign.
Where’s the beef? In Arkansas federal court, where the Tofurky Company challenged a new state law that prohibits the labeling of plant-based meat alternatives as “burgers,” “beef,” “pork” or “sausage” or other meat-related terms.
In a new false advertising class action, a Virginia resident accused Godiva of deceptively promoting its chocolate products to make them seem as if they were made in Belgium—despite the fact that they are produced in Pennsylvania.
07.30.19
Nectar Sleep LLC should discontinue “limited offer” advertising claims for its Nectar mattress, the National Advertising Division (NAD) recommended in a challenge brought by competitor Tuft & Needle.
Citing rapid changes in technology, the Federal Trade Commission (FTC) asked for feedback on the Children’s Online Privacy Protection Act (COPPA) Rule and whether additional changes are needed to improve its effectiveness.