03.28.11
The Council of Better Business Bureaus (CBBB) announced plans to increase monitoring and enforcement of the advertising industry’s online activities.
03.23.11
With consumer protection and antitrust ranking high on the list of regulatory and enforcement priorities, it’s crucial to stay ahead of the newest developments in these areas.
03.16.11
The Interactive Advertising Bureau Board of Directors recently voted unanimously to require all members to sign a new code of conduct that necessitates their compliance with the industry’s self-regulatory principles.
03.11.11
The Federal Trade Commission brought its first suit against an alleged Short Message Service (“SMS”) spammer who the agency claims sent more than 5.5 million unsolicited messages to consumers’ mobile phones.
03.04.11
Agreeing with a decision from the National Advertising Division, a National Advertising Review Board (NARB) panel recommended that Staples discontinue or modify the claim “[I]t’s like getting supplies for FREE.”
02.23.11
The National Advertising Division determined that General Mills can support the advertising claim “Now Even Better” as it is used on reformulated versions of Progresso Light Soups.
02.16.11
On March 10-13, 2011, Natural Products Expo West will host its 31st annual trade show event for the burgeoning natural and organic industries.
02.14.11
The Grocery Manufacturers Association and the Food Marketing Institute announced a voluntary industry program that will allow participating companies to place certain nutritional information on the front of food packaging.
02.07.11
A Montana federal court dismissed claims under the Electronic Communications Privacy Act (ECPA) in a suit alleging that an Internet Service Provider (ISP) funneled its customers’ Internet traffic to a third party that then used the information for behavioral advertising, but the court ruled ...
01.31.11
The United States Supreme Court granted certiorari to decide whether the First Amendment prohibits a law that requires the consent of drug prescribers before their non-public, identifying information is sold or marketed.