In the latest General Data Protection Regulation GDPR news the European Union EU Court of Justice ruled that companies cannot use prechecked boxes to obtain consumer consent to be tracked with cookies and must instead obtain consent by a consumer’s active behavior
A California appellate panel affirmed the decertification of a class of consumers in a Song Beverly Credit Card Act lawsuit challenging Williams Sonomas collection of zip codes and email addresses during credit card sales
Claims made in online and print advertising for a real estate and tax lien certificate investing program should be modified or discontinued the Electronic Retailing Self Regulation Program ERSP recently recommended
Animal welfare claims on packaging for Hatfield pork products should be discontinued, the National Advertising Division (NAD) recommended to Hatfield Quality Meats in a recent decision.
A California judge allowed a false advertising class action against Nestlé to move forward, denying the defendant’s motion to dismiss.
Negative option marketing is a common form of marketing whereby the absence of affirmative consumer action constitutes consent to be charged for goods or services.
Concerned about the impending effective date of the California Consumer Privacy Act (CCPA)?
A California court denied Arizona Canning Company’s motion to dismiss an action challenging the depiction of its canned beans, moving forward a false advertising suit brought by a pair of consumers in the state.
To settle charges of falsely advertising its bath and beauty products as organic and vegan, a Miami-based company and its owner agreed to a $1.76 million deal with the Federal Trade Commission (FTC).
Summer 2020 may seem like a long way off, but advertisers are starting to consider the opportunities—and challenges—presented by the upcoming Tokyo Olympic and Paralympic Games.