• 11.08.18

    New False Ad Suits: Headphones, Pasta Sauce, and Energy Drinks

    Recent false advertising lawsuits run the gamut from sweaty Bose headphones to pasta sauce with preservatives to a battle between energy drink companies.

  • 11.08.18

    NAD Declines to Reopen First Case Under New Rule

    In the self-regulatory body’s first case under a new rule, the National Advertising Division (NAD) denied LG Electronics’ request to reopen a case and referred the claims at issue to the Federal Trade Commission (FTC) for further review.

  • 11.08.18

    Cars.com Tries to Put Data Error Suit in Park

    Seeking to dismiss a putative class action alleging that it engaged in consumer protection violations, Cars.com, with headquarters in Illinois, told an Illinois federal court that it could not be held liable for any data errors with regard to metrics it provided to a car dealership.

  • 11.01.18

    Trade Group Calls for End to Emoji Vodka Packaging

    The trade association for the distilled spirits industry found that the marketing and packaging for a vodka company violated multiple provisions of the group’s marketing code.

  • 11.01.18

    Senators Seeking Tougher Enforcement on USA Origin Claims

    A trio of senators told the Federal Trade Commission that “Made in the USA” enforcement actions were a disappointment and urged the agency to adopt tougher enforcement measures.

  • 11.01.18

    Not Easy Being Green Chef in ERSP Challenge

    Resolving an anonymous competitor challenge, the Electronic Retailing Self-Regulation Program (ERSP) recommended that Green Chef, Inc., modify or discontinue certain claims for its meal delivery service.

  • 11.01.18

    Dispute Over Children’s Data Dodges Arbitration

    A federal judge in California denied the motion of Viacom, Inc., to compel arbitration in a putative class action challenging the company’s use of children’s data for targeted advertising.

  • 10.18.18

    California Enacts Laws on Bots, Slack Fill

    As the legislative season in California drew to a close, Governor Jerry Brown signed into law bills that will impact advertisers with regard to bots and slack fill.

  • 10.18.18

    New Law Sets Up Federal-State Showdown Over Net Neutrality

    Will California’s net neutrality law survive the federal challenge filed by the Department of Justice?

  • 10.18.18

    Industry Proposes New ‘Data Transparency Label’

    In an effort to improve transparency, the advertising industry released a new label, modeled after the Food and Drug Administration’s nutrition label, that will provide consumers with information about its data use.

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