• 03.16.11

    IAB Members Pledge to Follow Self-Regulatory Principles

    The Interactive Advertising Bureau Board of Directors recently voted unanimously to require all members to sign a new code of conduct that necessitates their compliance with the industry’s self-regulatory principles.

  • 03.11.11

    FTC Files Suit Against Alleged SMS Spammer

    The Federal Trade Commission brought its first suit against an alleged Short Message Service (“SMS”) spammer who the agency claims sent more than 5.5 million unsolicited messages to consumers’ mobile phones.

  • 03.04.11

    NARB: Staples Should Discontinue, Modify Use of “Like FREE” Claim

    Agreeing with a decision from the National Advertising Division, a National Advertising Review Board (NARB) panel recommended that Staples discontinue or modify the claim “[I]t’s like getting supplies for FREE.”

  • 02.23.11

    NAD: General Mills Can Support “Now Even Better” Claim

    The National Advertising Division determined that General Mills can support the advertising claim “Now Even Better” as it is used on reformulated versions of Progresso Light Soups.

  • 02.16.11

    Natural Products Expo West 2011

    On March 10-13, 2011, Natural Products Expo West will host its 31st annual trade show event for the burgeoning natural and organic industries.

  • 02.14.11

    Industry Launches New Food Labeling Plan

    The Grocery Manufacturers Association and the Food Marketing Institute announced a voluntary industry program that will allow participating companies to place certain nutritional information on the front of food packaging.

  • 06.18.10

    Manatt’s Advertising, Marketing & Media Practice Receives National Ratings for Excellence in Chamber

    Manatt’s Advertising, Marketing & Media Division was recognized as one of the nation’s leading practices for both advertising transactional work and litigation in the newly published, eighth annual Chambers USA: America’s Leading Lawyers for Business.

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