Newsletters

10.18.16

New Record Deal Reached in TCPA Settlement

In what could be the largest Telephone Consumer Protection Act settlement yet, a federal judge in the Northern District of Illinois signed off on a deal requiring three cruise marketing companies to pay up to $76 million to two classes of call recipients.


10.14.16

Manatt Attorneys Tapped for 38th BAA Marketing Law Conference

Linda Goldstein, Marc Roth and Richard Lawson are featured speakers at the Brand Activation Association’s upcoming 38th annual Marketing Law Conference.


10.06.16

Suit Over Block Voting on Reviews Moves Forward

A Lanham Act suit brought by a competitor over a company's efforts to minimize negative consumer reviews will move forward, a Utah federal court judge has ruled.


10.06.16

NAD Takes on "Natural" Deodorant Claims in Spite of Jurisdictional Challenge

The maker of Tom's of Maine antiperspirants and deodorants plans to appeal to the National Advertising Review Board after the National Advertising Division recommended it discontinue "Natural" claims.


09.22.16

Consumer Groups Urge FTC Action on Influencers

Consumer groups are urging the Federal Trade Commission to review comments by social media influencers for possible violations of the agency's guidance regarding nondisclosed native advertising.


09.08.16

NAD Recommends Goop Lifestyle Blog Clean up Its Claims

Gwyneth Paltrow's agreement to discontinue her lifestyle blog Goop for a line of dietary supplements following an inquiry by the National Advertising Division provided an important reminder about endorsements.


09.01.16

ANA, 4As Battle Over Transparency Guidance

Two industry groups are engaging in a public battle over transparency.


08.11.16

Electric Toothbrushes Battle It Out Before NAD

In a battle over electric toothbrushes, the National Advertising Division determined that Procter & Gamble can support superiority claims for its Oral-B models challenged by competitor Philips Oral Healthcare, the maker of Sonicare, while recommending that Philips discontinue two broadcast ...


08.04.16

Court Awake to Plaintiff's Deceptive Sleep-Tracking Claims Against Fitbit

A challenge to Fitbit’s claims that certain models of its exercise monitoring device tracked users’ sleep patterns will move forward after a California federal court judge denied the company’s motion to dismiss.


07.28.16

Sen. Franken Hits Pause on Pokémon GO

After the Pokémon GO app was downloaded approximately 7.5 million times in the United States alone in its first week of release, Sen. Al Franken (D-Minn.), the chairman of the Judiciary Subcommittee on Privacy, Technology and the Law, wrote to the company about its privacy policy.