• 12.24.14

    Privacy Authorities to App Marketplaces: Post Links to Privacy Policies

    An international coalition of 23 privacy regulators released a plea to app marketplaces to act like “a responsible corporate citizen” and make it mandatory for developers to post links to privacy policies prior to download when the app collects personal information.

  • 12.18.14

    VPPA Suit Fails for Lack of PII

    The most recent attempt to apply the Video Privacy Protection Act to 21st-century technology hit a roadblock when a federal court judge tossed the suit.

  • 11.19.14

    Body of Message Satisfied Spam Law, California Appellate Court Rules

    In dismissing a putative class action against a marketing company, a California appellate court ruled that as long as the sender’s name can be determined from the body of an e-mail message, the name used in the header address field of the message is not misleading.

  • 11.13.14

    Record $10M Data Security Fine by FCC

    In the agency’s first data security enforcement effort, the Federal Communications Commission (FCC) announced that it took action against TerraCom, Inc., and YourTel America, Inc., for failing to protect consumer data.

  • 11.06.14

    Not Enough Air For Degradability Claims, FTC Warns

    Providing a reminder about the importance of complying with the Federal Trade Commission’s Green Guides, the agency recently sent 15 warning letters to marketers of plastic bags touted as “oxodegradable,” cautioning that the claims may be deceptive.

  • 10.24.14

    Permanent Ban From Prize Promotion Business After Sweepstakes Scam

    A sweepstakes operator agreed to a permanent ban from the prize promotion business pursuant to a settlement with the Federal Trade Commission after being accused of operating an international scam.

  • 10.09.14

    With “Operation Full Disclosure,” FTC Wants Ads to Let It All Hang Out

    In a new initiative, dubbed “Operation Full Disclosure,” the Federal Trade Commission sent warning letters to more than 60 companies the agency claimed did not make adequate disclosures in either print or television ads.

  • 08.22.14

    FTC: Telemarketing Sales Rule Ripe For Review

    It’s time to review the Telemarketing Sales Rule, the Federal Trade Commission has announced.

  • 08.14.14

    FTC Keeps It Negative

    On September 16-18, 2014, the Electronic Retailing Association will host over 3,400 of the nation’s leading direct response industry professionals at its annual D2C Convention in Las Vegas.

  • 08.06.14

    Google Can’t Dodge Class Action Over Kids’ In-App Purchases

    A federal court judge in California denied Google’s motion to dismiss a suit brought by a parent who alleged that the company engaged in deceptive advertising by marketing apps as “free” in Google Play and then inducing minors to purchase in-app content, such as virtual supplies, ...

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