Overview
As consumers increasingly rely on mobile devices for their everyday needs, advertisers and marketers need to reach them on their own turf—by calls or text messages. Before attempting to leverage mobile technology, companies need to know and understand the ground rules; specifically, the Telephone Consumer Protection Act (TCPA) and its regulations. Ignorance is not bliss when a single misstep can have devastating financial consequences.
The perils of mobile marketing
Our team of TCPA counselors and litigators is uniquely equipped to advise on the law's varied and complex challenges. We employ an integrated and cohesive approach that covers all of the law's nuances and ramifications, from ensuring compliance to avoiding and defeating class actions to handling insurance coverage issues. Our 360-degree approach comes from decades of experience counseling major B2C and B2B companies regarding telephone marketing, as well as the call centers and telemarketing solutions providers that serve them.
Compliance
We can help you structure compliant campaigns that achieve your marketing objectives. Given the uncertainties surrounding the TCPA as a result of the FCC's extensive and confusing rulings, we work tirelessly to help you understand and work through seemingly insurmountable obstacles. Our clients appreciate and value our practical advice in developing workable and successful solutions.
Our experience allows us to see the big picture to get the job done.
Consumer class action defense
We've been called upon to handle cases across all industries. Our seasoned litigators know the serial plaintiffs and counsel well and are unfazed by their tactics. In many instances our experience and familiarity with how these cases unfold allow us to achieve a quick and satisfactory result for our clients. And if a case must go to trial, we have the experience and strength to follow it to the end.
Insurance coverage disputes
Our insurance recovery lawyers know the arguments insurers use to deny coverage in TCPA suits because we've defended against them. More important, we've done so successfully, convincing carriers to fund the defense of such actions and, in some cases, to pay significant portions of settlements. Our goal is to help you secure the insurance protection you seek and to see to it that carriers make good on their coverage obligations when a claim arises.
Who we work with
- World-class brands
- Advertising and marketing agencies
- Digital agencies
- Telecommunications companies
- Financial institutions
- Health care providers and insurers
- Telemarketing and call center support companies
What we do
- Consumer and class action defense
- Insurance recovery
- Compliance reviews, training and policy development
Related Practices
Advertising Litigation
Advertising, Marketing and Media
Class Actions
Consumer Protection
Digital and Technology Consulting
Entertainment Litigation
Intellectual Property Protection and Enforcement
