Find Directors Who Understand the Industry You Want to Disrupt

By: Craig D. Miller
– Daily Journal

A strong corporate governance structure for any corporation is made up of a multitude of different factors and layers. At the very top, of course, is the board of directors which must set the tone and framework for effective governance. This rubric applies equally to start-ups and long-established corporations, each of whom are addressing different challenges and opportunities as they grow their business. In order to be successful, companies which "disrupt" that is, companies which seek to effectively reorient an existing way of business in a new, efficient and novel way need to fully understand the industry they are disrupting. This understanding can be accomplished in a variety of different ways, including leveraging at the board of directors level individuals with knowledge and passion associated with the traditional market players.

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