MCNs - Why Do They Matter?

I write a lot about the multi-channel network digital video world. And, I follow it closely. Why? Is it because I think MCNs are the only relevant players in the new world video ecosystem?

Of course not!

Rather, I follow them so closely because the rise of MCNs - and the massive M&A and investments in those companies - are key data points for the overall digital "movement." Of the fundamental transformation of Hollywood. And, of the fundamental transformation of the overall media business. MCNs represent the new multi-platform media world that we had anticipated for years, but finally came into its own in a mainstream way just this past year.

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