Scott Lashway, co-leader of Manatt’s privacy and data security practice, will present the keynote address at Argyle’s Martech Leadership Forum: Adapting to Technology to Supercharge CX event on July 27.
Scott’s keynote, which is titled “Got Cookies? - Control, Data Privacy and Commerce,” will discuss current trends in data privacy laws, key considerations when creating personalized customer experiences, and the future of customer experience and Martech under stricter privacy laws.
Argyle is a curated membership community that brings business information and thought leadership to leading professionals from Fortune 100 companies worldwide. The community of over two million members includes business leaders in finance, marketing, data analytics, technology, strategy, customer engagement, human capital, legal, supply chain and security. The Martech Leadership Forum will cover the current landscape of Martech and customer experience strategies and how businesses can leverage data to improve marketing efforts and customer journeys.
Learn more here.