Manatt Represents Hello Bello in Dr. Seuss Licensing Deal

Manatt Entertainment Partner Chris Chatham represents Hello Bello, a baby care startup co-founded by Kristen Bell and Dax Shepard, in its licensing agreement with Dr. Seuss to produce “The Grinch” themed diapers.

This new collaboration will also support Hello Bello’s “Giving Back” campaign, which gave 250,000 The Grinch themed diapers to nonprofit charity Baby2Baby that provides children’s supplies to those living in poverty. Since its inception, this campaign has worked with organizations and charities such as Good+, Helping Mamas and more to donate millions of diapers to those in need.

In his capacity as general counsel, Chris has advised the company since it was founded in key initiatives to support its growth and success, including related licensing agreements for Oh, the Places You’ll Go! and The Cat in the Hat themed diapers. He also assisted Hello Bello with its expansion into Waco, Texas with the opening of the first U.S. independently owned diaper factory powered by 100% renewable energy, with a zero diaper waste material manufacturing process unique to Hello Bello.

To learn more about this new product and the “Giving Back” campaign, watch Hello Bello’s video featuring Bell and Shepard.



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