The Impact of Dobbs on Advertising: Preparing for New Risks
In the post-Dobbs world, where a woman’s ability to get an abortion is left to individual states, dissemination of information about abortion-related services has become crucial to ensuring women can access abortion care. In states where providing or receiving abortion-related services is illegal or severely restricted, however, even just sharing information about the availability of abortion-related services by out-of-state providers can be fraught with risk.
In a new webinar, Manatt examines the potential pitfalls for provider organizations and life sciences companies that market abortion-related services and medications across state lines. The program will help participants understand and navigate a new and challenging legal landscape with wide variability among states. Topics that will be covered include:
A landscape assessment of the post-Dobbs world and the new risks for those providing or receiving abortion-related services
An overview of state restrictions on advertising abortion-related services
A look at how existing laws, rules and regulatory guidance on deceptive advertising practices apply (or could apply) in the post-Dobbs environment
A review of advertising policies of social media platforms—and how they may restrict abortion-related advertising
The emerging issues around unregulated health data and harvesting that data for ad targeting purposes
Speakers:
Randi Seigel, Partner, Manatt Health
Po Yi, Partner, Advertising, Marketing and Media
Alice Leiter, Counsel, Manatt Health
Date and Time:
Wednesday, October 19 4:00 – 5:00 p.m. ET