AI-Driven Ad Creation—Best Practices for Mitigating Legal Risk

Generative artificial intelligence (AI) can be a powerful tool to create and enhance advertising campaigns, but it is important to ensure that the ads are legally compliant. Using AI merely to help brainstorm new ideas presents some legal risks. However, using AI to create ads, either in whole or in part, presents numerous legal risks.

The webinar will cover the legal challenges presented when using AI in advertising and provide guidelines that advertisers and their counsel should follow to help mitigate risk when using AI to create ads.


Jeffrey Edelstein, Partner, Advertising, Marketing and Media
Monica Kulkarni, Associate, Advertising, Marketing and Media

Date and Time

Thursday, September 28
12:00 p.m. PT - 1:00 p.m. PT
3:00 p.m. - 4:00 p.m ET


CLE credit is pending in NY and CA.

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This program does not constitute legal advice, nor does it establish an attorney-client relationship. Views expressed by presenters are strictly their own and should not be construed to be the views of Manatt or attributed to Manatt.



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